Beneteau Adds Sailboat Distribution for Denison in Eastern Florida
Beneteau America announces Denison Yacht Sales has added Beneteau’s sailboat lines to their existing portfolio of Beneteau powerboat brands for distribution on Florida’s East Coast.
Denison’s sales and service teams dedicated to new Beneteau yachts are based out of Fort Lauderdale and Palm Beach, FL. Denison’s contribution to the Beneteau family has already been recognized with the awards of best turnover for Beneteau powerboats in 2014, and best turnover for Monte Carlo powerboats in 2015.
“Strengthening our existing partnership with Denison Yacht Sales towards sailboats is a logical decision,” commented Beneteau America President Laurent Fabre. “Denison’s success story with our powerboat brands will translate into outstanding customer service – from research to purchase, delivery and beyond – for sailboat buyers in Eastern Florida”, Fabre added.
The Denison family has been trusted in the yachting community since 1948 when Frank Denison founded Broward Marine, in Fort Lauderdale, Florida. Bob Denison, general manager for Denison Yacht Sales explained: “Our family strives to create relationships with builders that share our passion and our values. As a family-owned business, Denison Yacht Sales is thrilled to expand its relationship with one of the largest boat builders in the world, and certainly one of today’s most reputable family-owned shipyards.”
Denison Yacht Sales will represent both Beneteau Powerboats and Sailboats at this year’s edition of the Fort Lauderdale Boat Show, November 5-9 2015. Find the widely-acclaimed Sense 55 at the Pier 66 location, and the lineup of 10 new powerboats at the Bahia Mar venue on dock F/G – including the premiering Monte Carlo 6.